Research and Education Advancements
in Culture and Technology
Location and Venue
Wiener Postsparkasse. Georg-Coch-Platz 2, 1010 Vienna
The REACT conference will take place at the Wiener Postsparkasse (Austrian Postal Savings Bank), an architectural masterpiece by Otto Wagner, completed in 1906. A cornerstone of Viennese modernism, the building exemplifies early functionalist design with its use of aluminum, glass, and marble—materials that reflect the progressive ideals of the early 20th century. Located in the heart of Vienna, it stands as a lasting symbol of innovation and cultural ambition.
Keynote talks will be held in the historic Kassensaal, the building’s iconic central hall. Originally designed as the main banking floor, the Kassensaal features a striking glass ceiling that floods the space with natural light, aluminum-clad columns, and open, symmetrical lines—creating an atmosphere of openness and clarity. This setting offers a uniquely inspiring backdrop for the exchange of ideas at the intersection of culture and technology.
Getting there:
Postsparkasse is easily reached by U-Bahn (U2 Messe-Prater, U3 Stubentor), trams (1, 2, D, 71), and buses. Vienna Central Station connects well via U-Bahn. Parking and bike facilities are available nearby. The venue is also within walking distance from many central locations.
Postsparkasse is easily reached by U-Bahn (U2 Messe-Prater, U3 Stubentor), trams (1, 2, D, 71), and buses. Vienna Central Station connects well via U-Bahn. Parking and bike facilities are available nearby. The venue is also within walking distance from many central locations.
City of Vienna
Vienna, Austria's capital, provides an ideal setting for exploring culture and technology convergence. This UNESCO World Heritage city combines imperial architecture with modern innovation, hosting world-class museums alongside thriving digital arts and tech sectors. The birthplace of legendary composers and artists, Vienna exemplifies how cultural heritage adapts and evolves through technological advancement.
Known for its commitment to sustainability and creative industries, Vienna consistently ranks among the world's most livable cities. The city's excellent infrastructure, vibrant cultural districts, and dynamic innovation centers create the perfect environment for interdisciplinary dialogue and collaboration.
Conference participants will experience a city that embodies REACT's core themes—where tradition meets innovation, and where cultural institutions actively engage with emerging technologies.
For more information about Vienna: https://www.wien.info/en
Known for its commitment to sustainability and creative industries, Vienna consistently ranks among the world's most livable cities. The city's excellent infrastructure, vibrant cultural districts, and dynamic innovation centers create the perfect environment for interdisciplinary dialogue and collaboration.
Conference participants will experience a city that embodies REACT's core themes—where tradition meets innovation, and where cultural institutions actively engage with emerging technologies.
For more information about Vienna: https://www.wien.info/en
Research and Educational Advancements in Culture and Technology
20-21 October 2025
20-21 October 2025
